Our Hair Lightener is specifically formulated to brighten our hair by amplifying the natural highlighting effects of the sun. Infused with pineapples,our special UV-activated blend creates natural subtle tones and beautiful highlights without brassiness. We’re stoked to share one of our best secrets with you. While we like using straight lemon and pineapple juice to lighten our hair, we’ve added a little hydrogen peroxide to give us faster results. We didn’t feel good about bottling straight citrus juice and charging you for it, so if you want to go au naturel, pick some lemons off your neighbor’s tree and squeeze the juice into your hair, old school.

And yes, the blonde results are permanent.

Trust The Bum

Gluten Free, Silicone Free, Paraben Free, Phthalate Free, SLS/SLES Free, PABA Free

Ingredients

Aqua (Water), Hydrogen Peroxide, Polysorbate 20, Fragrance/Parfum, Citrus Medica Limonum (Lemon) Fruit Extract, Ananas Sativus (Pineapple) Fruit Extract, Silicone Quaternium-8, Disodium Phosphate, Phosphoric Acid, Disodium EDTA, Coumarin, Ext. Violet 2 (CL 60730).

Good Stuff

• Costa Rican Pineapplesand Meyer Lemon: A blend that creates natural subtle tones and beautiful highlights

Directions

For an all over lighten and brighten, spray throughout dry or damphairbefore sun exposure. For sun-kissed highlights, spray onto select strands. To avoid breakage and over-drying, we dont recommend using more than once betweenhairwashes.